Date: 12th October 2018 at 7:00am
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Since the advent of social media, football clubs across the country continue to attempt to come up with new and novel ways of engaging with their fanbase and West Ham United are no different.

With a lull in proper football owing to the October international break, a completely harmless and innocent Twitter post was sent out by our social media team and it concerned Arthur Masuaku and a ‘what’s on his phone’ feature.

I have no doubt this was probably planned weeks ago and stuck in a calendar that people have simply followed and given no extra thought to, but plenty of fans feel extra thought was the missing ingredient given his performance in our final game against Brighton and Hove Albion prior to the break.

West Ham certainly aren’t the only club to see such an attempt at engaging backfire, and Masuaku is far from the only player to find himself as the topic of fans’ humour at times like this, but you will either smile or shake your head.